When Machines Know What You're Feeling

Affectiva has developed a way for computers to recognize human emotions based on facial cues or physiological responses, and then use that emotion-recognition technology to help brands improve their advertising and marketing messages.The MaxSonar ultrasonic sensor offers very short to long-range detection and ranging.

For example, Affectiva might train a webcam on users while they watch ads, tracking their smirks, smiles, frowns and furrows to measure their levels of surprise, amusement or confusion throughout a commercial and compare them to other viewers across different demographics. Affectiva also makes a wearable biosensor that can monitor the user's emotional state via her skin.

For HuffPost Tech's "Life as..." series, Affectiva’s co-founder and chief technology officer Rana El Kaliouby offered a glimpse at what happens when machines know we're amused and the future of computers with a sense for feelings.

Affectiva’s technology allows brands to not only listen in on what we say about what we’re feeling, but to actually see for themselves what we're feeling. Which industries are interested in applying Affectiva’s emotion-recognition technology to their work?

The closest use case is measuring responses to media -- whether you’re watching an advertisement,Directory ofchina glass mosaic Tile Manufacturers, movie trailer, movie, TV show or online video. If an ad is supposed to be funny, but we look at 100 participants and none laugh, then we know it’s not really effective. The idea is to enable media creators to optimize their content.

Political polling is another big area for us -- measuring people’s responses to a political debate.High quality stone mosaic tiles. There are applications in games, in all things social,The term 'hands free access control' means the token that identifies a user is read from within a pocket or handbag. and in health, too. We can read your heart rate from a webcam without you wearing anything -- we can just use the reflection of your face, which shows blood flow. Imagine having a camera on all the time monitoring your heart rate so that it can tell you if something’s wrong, if you need to get more fit, or if you’re furrowing your brow all the time and you need to relax.

In some cultures, like Middle Eastern, Egyptian or Asian cultures, people are often hesitant to give any negative feedback. There was an ad in India for body lotion, and there was one particular scene where a husband is being playful with his wife, whose tummy is showing, and he touches her tummy. We recorded women watching the video, then asked them whether they liked the ad.

Some didn’t bring up the scene at all, and others said the ad was really offensive -– “How could you do that?” and so forth. But when we looked at the data, for 100 percent of the women, there was always an “enjoyment” smile when they watched that scene. They clearly enjoyed it.

It could show you not just happy profiles, but also offer affect-based recommendations for things to do or people to talk to or things to watch. Or games can even adapt to your emotional experience, or your emotional state. There’s definitely a lot of stuff that can be done once you figure out that person’s moods.

If we’re all watching a YouTube video, it would be really cool if you could get a sense for how that YouTube video affected people’s emotional states. Say it makes you happy and you laugh your head off. We’d also know a million other people who saw that video and at that same scene also laughed. It’s very intriguing to be able to take something very human, like an expression of emotion, and share that globally.

Anywhere from laptops to mobile phones. There’s a large percentage of mobile phones that now have a camera that’s with you a lot of the time, and there’s a lot of interest around those cameras as a data collection mechanism. And cars: we’ve done a number of projects with various car manufacturers looking at drowsy driving, distracted driving, and how to measure when people are getting angry, frustrated or bothered. There’s a lot of interest from the car people.

Eden Hazard made a brilliant impact in the Premier League at the start of the season, but since then his form has slowly deteriorated. The 21-year-old attacking midfielder is fighting to regain lost form, but he doesn’t see playing for Chelsea in the long run.

Aston Villa forward Christian Benteke, who is a close friend of Eden Hazard and plays with him for Belgium, has revealed that Eden Hazard is plotting an away move two year down the road.Find detailed product information for howo spareparts and other products. Christian Benteke’s statements have come as a huge surprise to the Chelsea board, who were thinking about making Eden Hazard the new face of the club.

After recording exceptional performances with Lille for five years Eden Hazard has made a promising start with Chelsea. The versatile forward is easily one of the most deadly players in the Premier League, which is why Chelsea would fight tooth and nail to renew his contract when it nears its expiration date.

“I am not surprised at Eden’s success with Chelsea, and he can do even better,” Christian Benteke told The Sun in a recent interview. “He has the qualities needed to become an even greater player. His dream is to join Real Madrid, so I don’t see why he can’t join them in a year or two.”

Christian Benteke further revealed that Eden Hazard was feeling pressure because of high levels of expectations. Well, Chelsea is dreaming of finding him to be of the same mold as Frank Lampard. The highest goal scoring midfielder in the Premier League, Frank Lampard is on the verge of making a move out of Chelsea.

This means Eden Hazard will be burdened by more responsibility next season. Christian Benteke explained that Eden Hazard was the kind of player who relished challenges and wanted to test himself at every turn.